While Dragon*Con has hosted one of the most unique conventions in the nation for more than twenty five years, the organization’s web presence lacked the personality of the dynamic event. The site was extremely content-heavy, and failed to communicate the personality of the team, and the conference attendees and fans.

The conference brings such visual appeal each year, that we had an obligation to communicate the uniqueness of the convention with plenty of imagery taken from staff photographers, and submitted by volunteer photographers as well.