CONTENT STRATEGY
with Code Conspirators
Having a robust content strategy is paramount to outmaneuvering the competition. Code Conspirators specializes in crafting content strategies that penetrate the noise and capture the attention of your target audience. A well-defined content strategy ensures your message is delivered with precision, relevance, and impact.
Our comprehensive approach includes identifying your audience personas, defining your brand position, and creating a BrandScript that tells your unique story. We also pinpoint content gaps, identify distribution channels, and develop a content calendar to ensure your content is timely and effective.
Let’s arm your brand with the right content strategy to dominate the digital landscape. We offer two tiers of strategy to help you accomplish your mission.
Tier 1
Objectives:
- Identify target audience personas
- Define brand position
- Develop a core messaging platform
- Develop a BrandScript for brand storytelling
- Identify content gaps
- Identify distribution channels
- Develop a content calendar
Deliverables:
- Brand Platform
- Audience Archetypes
- Positioning statement
- Core elements
- Value Pyramid: Primary Audience
- BrandScript: Primary Audience
- Distribution Channel Map
- Content Map
- Content Calendar
Duration: 30 days
Content Development: TBD
Tier 2
Objectives:
- Identify target audience personas
- Define brand position
- Develop a core messaging platform
- Develop a BrandScript for brand storytelling
- Identify content gaps
- Identify distribution channels
- Identify collaborative opportunities
Deliverables:
- Brand Platform
- Audience Archetypes
- Positioning statement
- Core elements
- Value Pyramid: Primary Audience
- BrandScript: Primary Audience
- Distribution Channel Map
- Collaboration Strategy Brief
- Content Map
- Content Calendar
- Brand Platform
Duration: 60 days
Content Development: TBD
Marketing Strategy is also available! Dive deeper here.
