When you first started your business, you undoubtedly wore many of the “hats” necessary to keep things running smoothly. As your company grows, you will definitely need to hand off those hats for other people to wear… for business productivity and for your own sanity. One of those hats being the one labeled “marketing” and you’ll be faced with the decision to either hire a full-time marketing person or contract out marketing functions.
Before you draw a line down the middle of a piece of paper titled “Pros and Cons,” here’s a handy infographic by Mavenlink that could be of some assistance…